Our services include...
- Ad Testing
- ATUs
- Brand Image & Awareness
- Brand Loyalty Testing
- Brand Positioning
- Competitive Benchmarking
- Convention Research
- Corporate Image Studies
- Customer Satisfaction
- Physician Diary Studies
- Focus Groups
- Fieldwork Services
- Forecasting
- KOL Research
- Market Analytics
- Modeling
- Omnibus Surveys
- Market Segmentation
- Message Recall
- Message Testing
- Pricing Strategy
- Product Concept Research
- Sales Force Effectiveness
- Satisfaction Research
- Tracking Studies
- Win-Loss Research
MMR News
2011 Breast Cancer Corporate Image Study
Final Report Available for Immediate DeliveryThe first in a series of organ specific oncology corporate image studies, the 2011 Breast Cancer Image Study is a syndicated corporate image study designed to measure oncologists perception of the pharmaceutical and biotechnology companies that develop and market products used to treat breast cancer. For more information on the 2011 Breast Cancer Corporate Image Study, contact Medical Marketing Research, Inc.
2011 Oncology Corporate Image Study
Press Release: Oncology Corporate Image, Who's Leading the Way?Final Report Available for Immediate Delivery
This annual syndicated study measures oncologist's perceptions of pharmaceutical and bio-pharmaceutical companies across a series of attributes that are used to shape, define, and drive company image. Aside from measuring overall company image and performance, the 2011 study focuses on subsets of related attributes including reimbursement, sales force, R&D, among others.
Convention Research
MMR will be conducting focus groups and IDIs at several medical conventions in 2011, for more details on our convention research services, contact us at 919-788-1625.At Medical Marketing Research we specialize in specialists. Experts in the pharmaceutical, biotech, and medical device industries, MMR has been empowering companies large and small to make informed decisions through market research since 1988.
